ARCHTOP STRATEGIC
COMMUNICATIONS
Kevin Ellis Lead Counsel
I have been a public relations professional for over twenty five years leading agency and corporate teams in innovative and market leading organizations.
I am a strategic communicator helping people be heard and understood by those who influence their success. My career has included a range of public relations and public affairs challenges faced by the leadership of public, private and not-for-profit in many industries and global markets. My expertise includes:
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comprehensive communications program development and implementation from stakeholder communications through issues management, crisis response, internal communications and product branding and launch;
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team development and leadership including staff care and nurturing across all experience and skill levels;
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cross media content production from corporate and broadcast video, print, digital demand generation and social media programs.
Communications Counsel
Executive counsel, planning assistance, research, develop or review your master or project specific communications plans through our own tested approach.
PR Program Evaluation
Your plans or those of your
competitor's, before launch
or post mortem, know their potential or assess their performance.
Value Focused Content
Your achievements and challenges captured by award winning masters of visual story telling through end-to-end planning and production, then rolled out to engage your audience.
WHAT IS AN ARCHTOP?
The name ARCHTOP STRATEGIC is rooted in my
hobby as a player and maker of musical instruments.
In the Jazz world, archtop guitars are some of the
most finely crafted instruments available. Fine
archtops are masterpieces and highly individual in terms of the tone and character of their sound.
While playing with a small group one evening, my own modest but solid archtop was encountering some challenges due to the heat on stage throwing off its ability to play in tune. It needed constant attention to ensure I could coax out its best tone. At one point
I thought, "you are reminding me of some of my clients."
The rest is history.
